Melbourne’s Skyscraper Addiction: Another $1.5B Tower – But Who Really Wins?

Melbourne is getting yet another high-rise—this time a $1.5 billion, 67-storey monster in Southbank. But while developers cash in on the skyline, investors and homebuyers are left wondering: 

Is this really where the smart money is going?

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Southbank’s Latest Glass Giant – Just Another Mirage?

Developer PDG, led by Vince Giuliano, has just lodged plans for a massive tower opposite Crown Casino. Nearly 500 apartments will rise above the Yarra, promising luxury living with CBD views. But with Melbourne’s oversupply of high-density apartments, who’s actually benefiting?

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Big Money for Developers, Uncertain Returns for Investors

While developers and construction firms pocket billions, individual investors face a different reality. High-rise apartments are notorious for lower capital growth, high strata fees, and limited long-term value. Plus, Melbourne’s rental market is unpredictable, making these units risky compared to alternative investment options.

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The Smarter Play: Supavest OCP & TIC Property

Instead of pouring cash into another glass tower, savvy investors are turning to smarter alternatives like Supavest OCP and TIC Property. 

Here’s why:

• Better Returns: Supavest OCP offers structured property investment solutions designed for real wealth-building.
• Tangible Assets: TIC Property allows investors to co-own high-quality, low-density property shares—offering more control and better security.
• Less Risk, More Growth: Unlike high-rise apartments, well-located house and land investments appreciate consistently.

Generational wealth through investment in high-yield property is only a click away!